35+
Years of Experience
15
Mergers & acquisitions
12+
Different Industries
PRIVACY POLICY
Last Updated: March 2, 2026
1. Introduction
Mel Blackwell (we, us, our) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your information when you use our website and services, including SMS marketing, email marketing, appointment reminders, and website tracking tools. By using our services or opting into our communications, you agree to this Privacy Policy and our Terms and Conditions.
2. Information We Collect
Contact Information: We may collect your name, email address, phone number, and mailing address when you submit forms, book appointments, or request information.
Communications Data: If you opt in, we collect your messaging preferences and maintain records of consent and opt-out activity related to SMS and email communications.
Usage and Device Information: We use cookies, pixels, and analytics tools to collect information about how you use our website, including IP addresses and interaction data.
Appointment and Service Data: If you schedule consultations or use our services, we collect details associated with those interactions.
3. How We Use Your Information
We use your information to:
Provide requested services and customer support.
Send appointment confirmations and reminders via SMS and email.
Send SMS and email communications that you have explicitly consented to receive.
Maintain strict compliance records related to A2P 10DLC consent and opt-outs.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to personalize your experience and understand how our website is used. You can control cookies through your browser settings.
5. How We Share Your Information
We do not sell your personal information. Strictly for A2P 10DLC compliance, we adhere to the following non-sharing standards:
Non-Sharing Clause: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.
Excluded Data: All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Service Providers: Information sharing to subcontractors in support services, such as customer service or dispatch tools, is permitted. These providers may only use information to perform services on our behalf.
Legal and Safety: We may disclose information if required by law or to protect the safety and security of our users and business.
6. Your Choices
SMS Opt-Out: You can opt out of SMS messages at any time by replying STOP to any message. After you send STOP, we will send a confirmation message and you will no longer receive SMS messages unless you opt back in.
Help Instructions: For additional support, you may reply HELP to any text message or contact us directly.
Email Opt-Out: You can unsubscribe from marketing emails by clicking the "unsubscribe" link in the email.
7. Data Security
We use reasonable administrative, technical, and physical safeguards to protect your information. While we strive for absolute security, no method of transmission over the internet is 100% secure.
8. Children's Privacy
Our services are not intended for children under 13, and we do not knowingly collect personal information from children. Additionally, by opting into our SMS services, you represent that you are at least 18 years of age.
9. Updates to This Policy
We may update this Privacy Policy to reflect changes in carrier requirements or business practices. The updated version will be posted with a new Last Updated date.
10. Contact Us
If you have questions about this Privacy Policy, contact:
Mel Blackwell
Address: Birmingham, Alabama 35201
Phone: +1 205-482-4025
Email: [email protected]
RAISE THE BAR.
GAIN YOUR LIFE BACK.
When your team operates at an elite level, everything changesβnot just at the office, but at home. You stop carrying the business and start leading it.
THE FOUNDATIONAL TEXT BEHIND EVERY ENGAGEMENT
UNCOMMON SENSE WAS NOT WRITTEN FROM THE SIDELINES.
It was forged across 35 years of fixing organizations from the inside.
Uncommon Sense captures the operating principles, practical language, and hard-earned lessons Mel Blackwell used to help teams reduce friction, strengthen accountability, move ownership closer to the work, and turn vision into execution.
It gives leaders and teams a shared language for confronting the problems organizations gradually learn to tolerateβand a practical path for building cultures where people own the goal, solve what stands in the way, and deliver stronger results.
This is not another collection of leadership theories. It is a field manual for leaders responsible for people, performance, and results.
ONE BOOK. THREE WAYS TO PUT IT TO WORK.
THE KEYNOTE BRINGS THE IDEAS TO LIFE.
Make the Town Safeβ’ gives audiences memorable language and practical tools they can carry back to work immediately.
THE LEADERSHIP TEAM EXPERIENCE INSTALLS THE LANGUAGE.
Your leadership team reads Uncommon Sense together, then applies its principles to real culture, accountability, alignment, and execution challenges.
CUSTOM BLUEPRINT ENGAGEMENTS APPLY THE WISDOM.
Mel draws from the book, the Blueprint, and decades in the arena to help leaders solve complex, high-stakes organizational riddles.
This is not another collection of leadership theories. It is a field manual for leaders responsible for people, performance, and results.
Mel Blackwell
Culture Architect
Speaking & consulting engagements
contracted through Blackwell Media Group.
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